Amazon Gets Touchy Feely
Posted: February 3rd, 2010 | Author: Justin | Filed under: Business, Lore & Other Nightmares | Tags: Amazon, Apple, iPad, Kindle | No Comments »The NY Times is reporting that Amazon is about to buy a touch-screen tech company:
In a sign that Amazon wants to upgrade its Kindle e-reader to compete head-on with the Apple iPad, Amazon has acquired Touchco, a New York-based start-up specializing in touch-screen technology, a person briefed on the deal said Wednesday.
Amazon will merge Touchco’s technology and staff into its Kindle hardware division, Lab126, which is based in Cupertino, Calif., this person said.
If you can’t beat ‘em, join ‘em.