Indianapolis Power and Light Website Redesign

As part of my Website Nightmares, first up is Indianapolis Power and Light, with a website that appears to have been largely committee-driven. Some of the issues here include:

  • Search box relegated to the bottom of the page.
  • No direct login box to pay your bill, the #1 reason why anyone would visit this site.
  • A lot of repeating links and text that waste space. They’re at least 3 links on the homepage to show power outages (which is somewhat silly to have online because how would you check for an outage if you’re without power?)
  • The site uses frames. A lot.
  • The site is squished into a frame size that’s way too small and is top-left aligned to the browser view window.

Here’s what the site looks like now:

Indianapolis Power and Light Website Redesign 1

Here’s my 1-hour redesign:

Indianapolis Power and Light Website Redesign 2

You can download the PNG source file, with layers.

They’re many other issues with this site, such as poor URL structure, and they’re also problems with my redesign, but it’s a start in just under an hour.

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Justin has been around the Internet long enough to remember when people started saying “content is king”.

He has worked for some of Indiana’s largest companies, state government, taught college-level courses, and about 1.1M people see his work every year.

You’ll probably see him around Indianapolis on a bicycle.

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