Question 1

If I hire you, how much does the copywriting work cost?

Accepted Answer

The minimum is currently $700/mo. I only work with about 5-6 clients at a time. Once the slots are full I’m at capacity and have met my quota. This means everyone gets more focus from me, too.

Question 2

What’s your experience with my industry?

Accepted Answer

Probably none. But then again, lots of people have turned to me when they want to make the best page on the Internet. I write and do website strategy work every day and have fifteen years experience.

Here are just a few of the industries I’ve achieved success in:

Fishing and sporting goods
Staffing
Courts and law
State and local government
Beer
Child abuse prevention
Authors
Painters
Embroidery
Car sales
Shutter installers
House painters
Law enforcement
Emergency preparedness
Foster care
Chiropractors
Botox
Knee replacement
Insurance
Membership and professional associations
Engineering & architecture

Question 3

How do you deliver work?

Accepted Answer

Either as Word documents or Google Docs, your choice. Most people prefer Google Docs because the sharing tools mean attachments don’t get lost or misplaced in a pile of email.

Question 4

How’d you get started in being a freelance writer?

Accepted Answer

Long story short: I ran a web design agency in Indianapolis for many years. Decided the part that was worth doubling-down on was the writing. It was the most critical piece and the most ignored. No one wants to write 10,000 words about air conditioners or water tanks or whatever. But someone has to, because if not, your competitors will.

Question 5

How long does it to take to see results?

Accepted Answer

A lot of variables here, including the size and scope of your site, competitors, and industry. But a good rule of thumb is about 6-12 months to see an uptick in your search traffic. That’s why one or two pieces won’t cut it. Google likes to see continual improvement and advancement.

I sometimes like to tell people writing for the web and SEO is like going to the gym: you go for a few months and don’t see many results, but some people take notice. And then in 6-12 months you see the results and think, “Wow, I’m glad I did that work.” Your website is the same way.

Question 6

Why the guy from Indiana?

Accepted Answer

I live in Indianapolis. Most of my work over the last 15 years has been in and around the Indianapolis metro area and much of the Midwest. This has some benefits if you have to do work that involves government, Indiana and local history, and regional-centric things.

For instance, a home builder once struggled to find someone to help with his website strategy that recognized homes in the Midwest often have basements.

Another was glad I knew Indiana has 92 counties and could list most of them alphabetically from memory. (It’s a sad party trick).

Question 7

Why hire you and not UpWork or Fiverr or Get A Copywriter or some other content farm?

Accepted Answer

I like to work very closely with people and a lot of that happens near Indianapolis and Central Indiana. When people tell me they’re going out to a job site or working on a project somewhere or are hosting an event, I want to be there. Much of the writing work I do is like journalism. And quality journalism isn’t done entirely behind a desk. I go on-site because it makes for a better story, better writing, and a better page.

You want me because you want results and you want your competitors left using the cheap stuff scraped together by someone on the other side of the Internet.

Question 8

Are there other kinds of work you do?

Accepted Answer

Genealogy, family histories as stories, case studies, landing pages, email campaigns, brochures and print materials, and strategies and audits for sites, to name a few.

Question 9

What’s your writing and work style like?

Accepted Answer

Focused and deep. Part of the reason I hate the word “content” is because it’s so flippantly useless. Directors don’t direct “content”, they direct “movies”. If a magazine editor said, “Let’s fill up our pages with content” you’d know that was a crappy magazine.

That’s why I focus and go deep on topics. I’m at my best when I’m interested in something because I want to know everything about it. If you tell me you’re a sixth generation of something, I want to know what your forefathers were doing in the Civil War. It makes for a better product, more interesting writing, and people will actually read it.

Question 10

Do people still read on the Internet?

Accepted Answer

I get a little animated when I hear this notion “people don’t read”. Not true. There are only two things to do something on the Internet: you either watch it or you read it. And you do that to be educated or entertained. That’s it (unless you squint at podcasts or audiobooks). Yes, people still read on the Internet. You’re reading this right now!

Question 11

How do I get started?

Accepted Answer

Contact me below and let’s talk.

Get material for your website, blog, social media, and email automatically

How does your writing work?

Every blog, page, or study includes

Frequently asked questions

Re-start your blog engines, Indy

Email Justin

Here’s the deal:

Has your blog fizzled out? Choose an Indianapolis writer for hire to help