If someone had told me ten years ago I’d be writing about fishing lures, or animal decontamination training, or child abuse prevention — often in the same day — I wouldn’t have believed them.
Over the last 15 years I’ve been able to learn about, research, and write all sorts of topics. Some is designed for email campaigns and getting people to sign up for a new service or make a sale. Some for webpages optimized for search engine traffic. Others are simply informational and were written with an eye toward success on social media.
The following includes select work that has made an impact online and off.
Landing page and website copywriting
Not sure how to prep for or recover from the Indy Mini, Triathalon, or Spartan® Indiana race? – Integrated Health Solutions
If you’ve ever wished you had “more flexibility” “more endurance” and no tension or pain to help you run a little further or move a little faster…
Service animal decontamination training for HazMat and first responders
VPC and Nature’s Way are leading the nation in service animal decontaminiation and HazMat training. For first responders, hospitals, and emergency teams.
The Indiana Chapter of the National Children’s Alliance
We’re on a mission to promote the development, growth and sustainability continuation of children’s advocacy centers in the State of Indiana through education, training, mentoring, collaboration, advocacy, development of resources and legislation.
Become a Member of Health Underwriters – Indiana State Association of Health Underwriters
Join over 19,000 of your peers and colleagues who serve the interests of more than 100 million Americans To start, we ask for your name and email address and then […]
Children’s Advocacy Center of Southeastern Indiana
We’re on a mission to help children heal and seek justice after an allegation of child sexual abuse, neglect, or assault.
On Demand Staffing – Your On Demand Labor Force
On Demand Staffing is your labor workforce for light industrial staffing, warehouse staffing, hospitality and cleaning, and more. Available nationwide.
CHEP / CHSP / CEDP / CHFSP Certification
Details and course descriptions of emergency management certification training courses for fire safety, healthcare, and emergency management personnel.
Indiana’s mandated reporting law means everyone, even you, has a duty to children –
Indiana’s Mandated Reporter law goes beyond what many other states do. Hoosiers should know what their legal obligation to children is.
Sparking innovations at a world-class research university
Research by Indiana University faculty and students is taking on the world’s biggest challenges, enhancing lives, and strengthening communities.
If you wondered how the prior owners chose those paint colors, you should see what happens at the White House – Woodiwiss Painting
Presidential cover-ups do better with paint Since the moment John and Abigail Adams moved into the new Executive Mansion on November 1, 1800, almost no President has wanted to live there.
Select blog posts and stories
Feeling pain in your shins or think you may be having shin splints? – Integrated Health Solutions
Read further to see what could be causing the pain and how the doctors at IHS can help!
Ask Woodiwiss: “Seriously, how often should I repaint the inside of my house?” – Woodiwiss Painting
You’ll probably want to repaint the inside of your house every seven years. Less if you have kids and maybe even closer to 10+ years if you don’t have kids and don’t smoke. Except when you don’t. And there are some exceptions. You might need a new paint job because your taste changed We get…
David Sutter is thankful for many things but this one made him say, ‘Wow!’ – CAC of Southeastern Indiana
“We had one case in the summer of 2018 where I was comforted knowing the CAC was here, serving us, and we had a satellite office in Madison.”
Indiana’s ‘most terrible crime’ leads to big changes for the Boone County CAC –
The Boone Co. CAC has a new name in honor of Sylvia Lester. A young girl whose life has tragically become known as “Indiana’s most terrible crime”.
Ben’s Ranch Foundation becomes new nonprofit partner with IndyAHU – IndyAHU
Foundation helps connect suffering teens with employment, accountability, and nature Ben McVey struggled with mental health as an adolescent and teen, specifically bipolar disorder. Historically medical professionals referred to it […]
For Det. Yancy Denning, the toughest part of being a detective is not letting people down – CAC of Southeastern Indiana
When Det. Yancy Denning started with the Jefferson Co. Sheriff’s Office, it wasn’t long before the caseload started to grow.
Det. Gena Allen has a career fallback plan, but she hasn’t needed it for 22 years – CAC of Southeastern Indiana
Dearborn Co. Det. Gena Allen knows her job is dangerous. And she knows it’s getting harder. But she’s also learned a lot in 22 years.
When yelling at a child becomes verbal abuse –
Verbal abuse doesn’t get the attention it deserves in the scope of child welfare compared to more insidious forms like physical abuse.
What is child grooming? Here are the six steps a predator takes –
Grooming happens slowly, then quickly. Predators excel at what they do. As a result, almost no child can recognize they’re being groomed unless they’ve been told how. Parents and guardians are unlikely to notice the dangers, too.
David Berman talks sales, healthcare, and the ACA after 44 years of persistence and survival – Indiana State Association of Health Underwriters
“We were always taught that surviving is the most important thing. Because if you survive long enough you’ll make it.” That adage has held true for David Berman through lean […]
The Ultimate Guide to Hard and Soft Swimbaits
Swimbaits fool predatory gamefish such as bass by mimicking the swimming action of a baitfish. Most swimbaits look like smaller species of fish, but can also be made to look like birds, rodents, and frogs.
What’s the difference in rod power vs action? What’s the best rod for freshwater vs. saltwater fishing?
Can you use a saltwater rod in freshwater environments? What’s the difference between rod power action? Is graphite better than fiberglass for fishing rods? Answers to these questions and more helpful advice for picking and maintaining a fishing rod here.
Like what you see? Want some of this for your website? Let’s get a date on our calendars:
Or contact me directly.