Marketing ghouls
Nick Heer: “Spending time on the web does not end with a search query, but it often begins that way. Burying an informative public, open … Read More
Nick Heer: “Spending time on the web does not end with a search query, but it often begins that way. Burying an informative public, open … Read More
But if I hosted a competing radio show, I’d be telling callers another hard truth on ways to achieve wealth: you must create more than you consume.
Most every client and organization I can think of won’t do this, though, because it’s dishonest and manipulative. For all the talk of the state of our media, I’ll know journalism is truly dead when small lot car salesman or people with literally zero name recognition figure this out and make it work for them.
Ever hear that Dave Ramsey guy? He’s brilliant. And no, you don’t get to be like him.
When an organization struggles to say things worth saying, you’re committing conversational crimes. This is arguably one of the most important things we’ve written.