Introducing the new Indiana State Association of Health Underwriters website
The Indiana State Association of Health Underwriters has a new website, new strategy, and maybe the best AHU site in the country.
The Internet is becoming too expensive
What do you do when you sell a boring product in a field of everything else?
11 things I’ve needed that clients need, too
In my list of random business notes, there’s one called “Things I’ve needed that clients need, too.” It’s a list of general business practices that I find I get irritated with whenever I have to hire a third party contractor or individual. There’s a lot of business style overlap between me and a house painter or artist.
Do the Yellow Pages work? A true story of an expensive mistake.
In 2009 I was driving home after work. This being right before I set out on my own, I was looking at ways to advertise my new business. I was on the phone with Yellow Pages. I had done some research wondering “Do the Yellow Pages work for businesses ?” I wasn’t finding much evidence one way or another. It’s hard to tell for most businesses. But the sales rep was so desperate to sell me an ad in the phone book he lied to get me to do it.
Wix, GoDaddy, & VistaPrint versus freelancers
Herb Kelleher said in the early days of founding Southwest Airlines, “We’re not competing with other airlines. We’re competing with ground transportation”.